SIMPLICITY IN MINDWelcome to the Blog
Your go-to resource for branding tips, design tutorials, and visual marketing guidance—designed to help your small business grow.
DESIGNHow a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable. But keeping your brand consistent can be challenging…
DOWNLOAD YOUR FREEBrand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
What is Your Brand Essence? A Guide to Your Visual Identity
Quick, describe your brand in 3 words. If you can’t, read this article on how to find your brand essence and why every small business needs one
How to Create a Simple Brand Style Guide for Your Small Business
A brand style guide doesn’t have to be complicated. Find out how to create a simple brand style guide with a one-page document for your small business.
What is brand marketing? How to achieve brand success with consistency
Your logo is critical. No matter what industry you’re in, whether you run a large corporation or you’re an entrepreneur just starting out, we all know the importance of a brand’s logo.
The Difference Between RGB and CMYK
Are you sometimes frustrated when the colors on your print marketing materials look different from the colors you see on your computer monitor?