SIMPLICITY IN MIND
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Your go-to resource for branding tips, design tutorials, and visual marketing guidance—designed to help your small business grow.
DESIGN
How a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable. But keeping your brand consistent can be challenging…
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Brand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
What is Your Brand Essence? A Guide to Your Visual Identity
Quick, describe your brand in 3 words. If you can’t, read this article on how to find your brand essence and why every small business needs one
What is Branding? 5 Reasons Why it’s Important for Your Small Business
What is branding and why is it important for your small business? This post gives you 5 reasons why your small business can’t afford to ignore branding.
The Difference Between RGB and CMYK
Are you sometimes frustrated when the colors on your print marketing materials look different from the colors you see on your computer monitor?