Studio Journal
A space where I share thoughts, lessons, and insights from my work in branding and design—from the studio, from projects, from running a small business, and from more than 20 years of experience in design.
DESIGNHow a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable. But keeping your brand consistent can be challenging…
Find Your Purpose with Ikigai to Build a Timeless Brand
Find your brand purpose with Ikigai to build a successful brand. Ikigai is a Japanese concept that means “reason for being”. Here are 4 steps to help you find your brand purpose.
Building a Brand Style Guide: How to Create Your Color Palette
Working on creating your brand style guide? Learn how to create a color palette that gets attention and attracts more of your ideal clients.
What is Brand Purpose and Why is It So Important?
Do you know what your brand purpose is? This post will show you how to find your brand purpose and why it’s needed to connect with your ideal client.