Studio Journal
A space where I share thoughts, lessons, and insights from my work in branding and design—from the studio, from projects, from running a small business, and from more than 20 years of experience in design.
DESIGNHow a Brand Board Helps Your Small Business Stay Consistent
As a small business owner, you want your brand to be recognizable, professional, and memorable. But keeping your brand consistent can be challenging…
DOWNLOAD YOUR FREEBrand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
Vector vs Raster images. What's the difference?
When I work on a project with a new client, the first thing I request from the client is a vector file of their logo. However, usually they don't know what a vector file is, so sometimes they send me a small jpg or png file that they use on their site. Or...